Travpro mobile has created a whitelabel app for the travel sales industry. To fill the apps with content, travpro uses an in-house application called the appTool. Travpro wants to licence their apptool to a big German travel sales agency, so they are able to manage the content in their apps themselves
However, the apptool isn't intuitive to first time users. My brief was to find out what was lacking in terms of intuitiveness and redesign the user interface in the process.